Duck Creek UK Trend Watch

Artificial Intelligence will drive more relevant motor insurance.

Scott Field, Head of Analytics and AI at Duck Creek Technologies, reports on the pioneer UK motor insurer Adiona using advanced technology to provide fairer premiums and better customer experiences for drivers.

Using artificial intelligence to make more personal connections with customers may sound counterintuitive at first – but the world’s most forward-thinking technology companies are achieving exactly that by harnessing AI (artificial intelligence) to create emotional connections with their customers at a massive scale.

One of these forward-thinking companies is Adiona, with whom we have recently partnered to bring far greater transparency and fairness to the UK motor insurance market. The dynamic team at Adiona is looking at the motor insurance market with a fresh pair of eyes, on a mission to provide both a better customer experience and to significantly reduce the cost of policy administration for drivers.

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